Homeward Earns B Corp™ Certification Recognizing Social Impact
Homeward is now uniquely positioned as both a public benefit corporation and B Corp certified company, emphasizing its impact improving rural healthcare
February 6, 2024
San Francisco (February 6, 2024) — Homeward®, a company committed to rearchitecting the delivery of health and care in partnership with communities everywhere, starting in rural America, today announced it has achieved B Corp™ certification. This certification recognizes businesses that meet the highest standards of social performance, transparency, and accountability.
Homeward was founded in 2022 as a public benefit corporation. Public benefit corporations are for-profit entities created specifically to pursue a public benefit, and Homeward is required to regularly report its progress reducing health disparities and improving health outcomes in rural America. Achieving B Corp certification alongside its existing public benefit corporation status reinforces Homeward’s commitment to using its business as a force for good, balancing profit with purpose.
“We are incredibly proud to be B Corp certified as this achievement underscores our collective commitment to prioritizing our members and the communities we serve,” said Homeward Co-Founder and Chief Executive Officer Dr. Jennifer Schneider. “This recognition emphasizes our fundamental belief that solving the rural healthcare crisis requires great businesses that are driven by purpose, focused on community partnership, and empower employees to thrive. We believe everyone should be able to achieve their best health, no matter where they live, and this certification is further evidence of our dedication to that vision.”
Homeward earned its B Corp certification by meeting rigorous social and community impact standards and transparency requirements. The company demonstrated its commitment to:
Impact Members: Given rural America’s severe physician shortages and socioeconomic inequalities, Homeward connects members to high-quality local clinical and non-clinical resources that improve healthcare access while addressing the social determinants of health that are critical to holistic health outcomes.
Community Contributions: Homeward is committed to hiring employees, supporting local suppliers, and providing charitable donations within the rural communities it serves. Homeward employees are required to meet company-wide volunteer standards.
Employee Compensation: 100% of Homeward Health employees are paid a living wage, receive equity grants, are eligible to participate in a retirement plan match program, and are offered a comprehensive benefits package including health coverage.
Diverse Representation: Homeward is committed to hiring a workforce that reflects the broader makeup of rural America, with more than 30% of employees identifying as racial or ethnic minorities, and over half of all employees and managers identifying as women.
Workforce Investment: The company dedicates budget for external professional development and continuing education credentials including college degrees, medical certifications, and professional licensures.
Today, Homeward operates in Michigan and Minnesota and takes full financial accountability for health outcomes and total cost of care across county-level geographies. By partnering with local providers, health systems, and local community resources – including food, transportation, and housing assistance – Homeward is focused on closing gaps in care while making it easier to stay healthy.
To learn more about Homeward’s B Corp certification, visit www.bcorporation.net/en-us/find-a-b-corp/company/homeward-health.
To learn more about Homeward, visit www.homewardhealth.com.
About Homeward
Homeward is rearchitecting the delivery of health and care for rural Americans by connecting payers, providers, and community organizations through partnership. By taking full financial accountability for clinical outcomes and the total cost of care across rural counties, Homeward aligns incentives and strengthens local healthcare ecosystems. The Homeward Navigation™ platform uses advanced analytics to connect members to the right care and local resources that address social determinants of health and improve holistic health outcomes. Since many rural communities lack adequate clinical capacity, Homeward employs care teams that supplement local practices and reach people who cannot access care otherwise. As a public benefit corporation and B Corp™ certified company, Homeward’s mission and business model are aligned to address the healthcare, economic, and demographic challenges that make it harder for rural Americans to stay healthy. For more information, please visit www.homewardhealth.com.